VideoVerse
/
Head of Marketing
VideoVerse
Head of Marketing
Quick Overview
Skills and expertise you’ll require
B2B Marketing
Digital Marketing
Martech
Roles and Responsibilities
You’re Awesome At -
- Identifying target audiences and creatively devising and leading across channels marketing campaigns that engage, educate, and motivate
- Build and manage digital marketing strategies, create thought leadership campaigns, and juggle multiple projects simultaneously
- Developing plans to help establish our brand, allocating resources to different projects
You’ll Be Improving & Responsible For –
- Developing strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Deploying successful marketing campaigns and own their implementation from ideation to execution
- Experimenting with a variety of organic and paid acquisition channels like content creation, content creation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Producing valuable and engaging content for our website and blog that attracts and converts our target groups
- Building strategic relationships and partner with key industry players, agencies, and vendors
- Preparing and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Overseeing and approving marketing material, from website banners to hard copy brochures and case studies online and offline marketing channels.
Your Experience Across The Years in the Roles You’ve Played -
- 5-7 years of experience in marketing and building Martech solutions
- Experience running successful marketing campaigns
- Leadership skills with the ability to set and prioritize goals
Know More
At Toch.ai we are building the next generation of video automation. Our platform is a cloud-agnostic tool that processes video content using AI and ML technology into bite-sized content capsules that are ready to go to market in real-time. Our proprietary technology enables traditional media broadcasters and new-age streaming giants to drive
more revenue to their businesses by increasing their audience engagement and amplifying their brand and sponsor messages. Our vision is to empower the end-user of our platform so that anyone with little or no experience of editing can become a master content creator.
More at https://toch.ai/.
Why work with us
● We are young and we are passionate about our vision and our product and have a young, diverse, and vibrant team working towards this vision.
● We work with some of the biggest names in broadcasting (Disney Hotstar, Sony Liv, SkySport, etc)
● We work on some of the biggest sporting events in the world (Olympics, UEFA, ICC World Cup, etc)
● We are growing daily- we have scanned 1650m videos, delivered 4.2x higher engagement and 60% growth in viewership time for our clients, along with 1280 mn hours of manual labor saved
Perks
Generous Time-off
We appreciate that creativity and passion cannot be ...
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We understand the new dynamics of the workplace and ...
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Working with a start-up is a great learning curve an...
View MoreLife@VideoVerse
VideoVerse
Toch.ai is now VideoVerse.
VideoVerse Bags $46.8 Million Fundraise
VideoVerse raised $46.8 million in Series B funding led by A91 Partners, Alpha Wave Global and existing investor Flipkart co-founder Binny Bansal.
Office Locations
Mumbai