VideoVerse

Head of Marketing

Quick Overview

8 - 10 Years

Skills and expertise you’ll require

Marketing Strategy

Hiring Plans

CRM

Roles and Responsibilities

About Us:

Magnifi by VideoVerse is a video technology company that is building a suite of powerful AI-based video tools for enterprises. Magnifi is on a mission to enable seamless, smart broadcasting and content distribution in a multi-channel world. Our flagship offering uses #AI/ML technology to help #sports and #entertainment broadcasters create key moment clips from livestream videos, and post them to social media and apps instantly. For our clients, this has meant 4.2x higher engagement, 60% increase in viewership time , and, given that we process millions of videos, 1B+ hours in manpower savings.

We are a fast-growing, diverse and vibrant team that works hard and are passionate about our vision. We work with some of the biggest names in broadcasting (3 of the top 5 in India and growing quickly in Europe and USA) and on some of the biggest sporting events in the world like the Indian Premier League (cricket), multiple European football leagues, and more.

We have recently raised our #Series B.

Responsibilities:

● Collaborate with the business team to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing solutions
● Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and consumer trends to translate results into actionable insights for marketing team
● Oversee and grow the marketing department, consistently identifying lead generation opportunities and managing consistent growth by securing new accounts
● Attend and/or participate at conventions, conferences, and trade shows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis
● Manage agency and vendor relationships, analyze, report and consistently strive to improve ROI on marketing spends

What are we looking for:

● 10-12 years of experience preferably in Global marketing
● Proven experience in identifying target audiences and in creatively devising and leading marketing campaigns across channels
● Ability to build and manage digital marketing strategies, create thought leadership campaigns and juggle multiple projects simultaneously

Location: Mumbai/ Delhi